TALON Evidence Operator

# Evidence layer TALON is the web-intelligence studio: multi-engine GEO visibility, SEO keyword research, scrape, monitors, and branded PDF reports with citations. Open https://talonseo.com and pick a Silver Owl, EAS, AURUM, TALON, MAHON, or FlockIQ project. Show brand terms, competitors, tracked keywords, and active monitors. TALON does not replace judgment. It records queries, citations, and observed changes so the team can distinguish an opinion from monitored evidence.

# Readiness check 1. Sign in and open a portfolio project. 2. Confirm brand terms, competitors, and at least one tracked keyword. 3. Confirm an active monitor or a completed research run. 4. If a SERP or scrape has not run, say so. Do not fill the gap with invented volume or rank. 5. Keep API keys and raw scrape payloads off the shared screen.

# GEO and SERP Run or replay one GEO visibility check and one keyword/SERP view. Keep the query, engine, timestamp, and citation on screen. If a result is empty, that is a finding, not a failure. An honest "not cited on this engine today" is more useful than a mocked #1 rank. Never paste a competitor's private content into a public report.

# Monitors and PDFs Show an active monitor and what change would fire it. Then open or generate a branded PDF that includes citations. The PDF is a research artifact. It is not a guarantee of traffic, rank, or conversion. If export fails, walk the on-screen citations and offer the PDF as a follow-up.

# Eight-minute sequence - Minute 0-2: project, brand terms, competitors. - Minute 2-5: one GEO or SERP check with citations. - Minute 5-7: monitor and what change would matter. - Minute 7-8: hand the finding to EAS (decision) or MAHON (owner). Ask which competitive claim currently has no source.

# Boundaries The demo can prove project setup, queries, citations, monitors, and report export. It does not prove that TALON controls Google, that volume numbers are billed analytics, or that a scrape is a complete copy of a site. Never invent rank, volume, or competitor results when a check has not run.